The Death Penalty: A Necessary Evil Essay -- essays research papers

The Death Penalty: a Necessary Evil Life is the most wonderful gift that God gives us. He also gives us the power to do what we wish with that life. We can keep it and guard it, or we can take it away. It follows that murder is the worst crime anyone could ever commit. It is a crime that no one can ever make right because once you take a life away you can never give it back. Penalties exacted from criminals are made to fit the crimes committed. The worst crime possible should therefore receive the worst penalty possible. That penalty is the death penalty. Take, for example, the case of a man who is caught shoplifting. He does not deserve the same punishment as someone who is convicted of assault and battery. Most people would have no problem agreeing with this. Yet many of these same people believe that a cold blooded killer deserves the same life sentence as a convicted kidnapper who did not kill his prisoner. Granted these are both serious offenses, but our system of law works be degrees of seriousness. The mental damage done to that prisoner can be turned around, but the life taken away by the murderer can never be given back. They should therefore be given a harsher punishment than life in prison. In terms of justice, we should all get what we deserve. One argument against the death penalty is that the bible tells us not to murder. If this includes all people it should include the government. However, the death penalty is not quite the same as murder. It is an exacting...

Mystery and Suspense in Sir Arthur Conan Doyles Literature :: Sir Arthur Conan Doyle Literature Essays

Mystery and Suspense in Sir Arthur Conan Doyle's Literature In this essay, I will compare and analyse how Sir Arthur Conan Doyle creates mystery and suspense in three short stories. In retrospect, mystery and suspense go together. If one of the two is present in a story, so is another. Both of these elements are evident in the three short stories by Sir Arthur Conan Doyle. I intend to go into the intriguing world of this master of mystery and explore the methods used by the writer. I aim to analyze the stories and highlight common traits in the way in which he creates mystery and suspense. In order to fully grasp the essence of the stories, we must first know some background information about the writer and the period in which the characters involved in the stories lived. Sir Arthur Conan Doyle studied medicine in Edinburgh and graduated in 1881. He set up practice soon afterwards but unfortunately his patients were far and few between. He then turned to writing. In the duration of his stay in Edinburgh, he met Joseph Bell who was a professor at the University that Sir Arthur Conan Doyle attended. Bell had an intriguing hobby of deducing people's characters from their appearance. Bell became the model for the protagonist of the Sherlock Holmes stories, which were introduced in 1887. In these stories, Doyle portrays himself as Dr. Watson, a friend of Holmes who spends a great amount of time with him. The story of "The Engineer's Thumb'; starts in a way that is typical of many of the Sherlock Holmes stories. Dr Watson is recalling one of the numerous mysteries that he and his friend have solved and he explains which story he is going to tell and why he is going to tell the story. By telling us the reasons for telling the story, the author is provoking the interest of the reader. He also makes the story seem realistic thus gaining the readers belief, which is vital in a story because people prefer not to read stories that develop no sense of credibility. The reader feels that they must read on and find out more about the details offered by the writer. This method is simultaneously setting the story whilst gaining the reader's attention. Another way he builds of the inquisitiveness of the reader is by showing the impacts of the event such as "The Engineers Thumb'; and where he states the effect the case made on him.

Child Sex Abuse

Child Sexual abuse â€Å"All my childhood lived a dual life-when I was being abused, and the life when I wasn't. â€Å"-Harris leery, an Indian survivor of child sexual abuse, who had a tremendously shocking childhood. Whenever I think about his suffering, my soul starts to tremble with nauseating. For about 11 years of his life, he used to get raped in the place, what we call home; however†¦ For a 7 year old Harris, his home used to be worse than the hell whenever his soul used to be sucked by a Demented of his family.It's not only about Harris or Indian children; all around the world children have been victimized by inhumane abusers. â€Å"In JACK, 1 in 20 children have been sexually abused†-NSP. 18,91 5. This humongous number is the number of children sexually abused in 2012/2013 in England and Wales; imagine the number in the UK, Europe and the world. Think! May be, the person sitting next to you might was, is or going to be sexually abused. You, your friend or your family member might be one of them. Is this the modern world: the 21st century?I don't think so! These children are the future; and our future seems to be blemishing because these buds are put to sleep before they emerge and blossom as flowers. Help! Help! The children's soul screams but in the silence. Those little and pure minds are tortured, threatened and tormented till they give up. New research suggests children who are repeatedly abused, or are abused by a member of their immediate family, are at higher risk of attempting suicide in later life. Help these children. It feels nice.

Coca Cola: Another Advertising Hit

When you think of Coca Cola what comes to your mind? It wouldn’t be surprising if you thought first of Coke ads. In the history of advertising perhaps no other company has had such a strong and continuous impact on society through advertising. Not only have Coke’s ads been successful at selling its soft drinks, but decade after decade Coca Cola’s ads and campaigns have influenced our very culture by making their way into the hearts and minds of the consumers. A Brief Ad History In the 1920s Coca Cola shifted its advertising strategy, focusing for the first time on creating brand loyalty.It began advertising the soft drink as fun and refreshing. Coke’s 1929 campaign slogan was: The Pause that Refreshes. To this day, that slogan remains number two on Advertising Age’s top 100 slogans of all the time. How about those famous Coca Cola Santa Clause print ads? Most people probably have seen an example of such. What most people don’t realize is that our modern-day vision of Santa as a jolly old man with a white beard in a red suit and hat is to some extent a result of those Coke ads that began emerging in popular magazines in 1931.Before that, the world’s image of Santa was fragmented, with physical portrayals of the legendary holiday visitor ranging from a pixie to a leprechaun to even a frightening gnome. But Coca Cola’s long-running series of ads solidified what was becoming a common U. S. image, making our beloved Santa Clause recognizable around the world. Those Coca Cola campaigns were probably a little before your time. but what about Coca Cola’s 1971 â€Å"Hilltop† campaign. Perhaps you remember its lyrics, â€Å"I’d like to teach the world to sing, in perfect harmony.I’d like to buy the world a Coke, and keept it company. † The song was sung by a choir of young people from all over the world, perched high on a hilltop, each holding an iconic hourglass-shaped bottle of C oke. Within months, Coca Cola and its bottlers received more than a hundred thousand letters about the ad. The ad actually received requests at radio stations; so many in fact, that a version of the song was released as a pop-music single. The jingle’s tagline, â€Å"It’s the real thing,† served as the foundation for Coke ads for years. Still too long ago for you?Maybe you have heard of Coke’s ad showing a bruised and battered Mean Joe Green tossing his shirt to a young fan after the boy shares his Coke with the pro football player. The ad appears consistently at the top of â€Å"Best Super Bowl Ads† lists. Or how about â€Å"Coke is it? † â€Å"Can’t beat the feeling? † certainly you would remember the jingle made famous in the 1990s, â€Å"Always Coca Cola†. And who doesn’t make some associate between the sweet, dark, bubbly beverage and polar bear? Innovative animation technology put those lovable creatures in only a handful of ads, but they are forever etched in the memories of consumers everywhere.These are only some highlights of Coca Cola’s long advertising history, stretching back to the company’s origin in 1886. With so many hits and such a huge impact on consumers, it’s hard to imagine that the beverage giant ever gets into an advertising rut. But as the new millennium began to unfold, many considered that Coke had lost its advertising sizzle. The company was struggling to create ads that resonated with younger folks while at the same time appealing to older consumers. And the company’s ads were routinely out-pointed by those of rival Pepsi. Coca Cola needed some new advertising fizz.Back to the Bowl Where does a company turn when it wants to make a big ad splash? For Coca Cola, it’s thoughts turned to the marquee of all advertising events – the Super Bowl. The company had certainly had success with the ad venue before. But scoring big with a Super Bowl ad isn’t guaranteed. In fact, many cynics view the ad venue as a waste of money. One team of researchers found that average brand recall one week after the 2008 Super Bowl was an unimpressive 7%. Recall for specific commercials and the brand represented therein was even worse at only 4%.That doesn’t speak very highly for a 30 second ad that costs $ 2. 7 million to air. And perhaps even more to produce. The Super Bowl has its share of critics who think it is far too costly for a single event, regardless of how many people tune-in. But for all the misses, there have been plenty of hits. In 1999, Hotjobs. com blew half of its $ 4 million advertising budget for the year on a single 30-second spot. The result? Traffic on its web site immediately shot up 120%, choking its network and server system. Monster. com saw similar results that same year.And hundreds of advertisers throughout the Super Bowl’s history have been very satisfied with the results of t heir ads. For its 2008 campaign debut, Coca Cola was confident that the Super Bowl was just right for its broad target market. It assigned Wieden + Kennedy the task of crafting a 60-second commercial. Hal Curtis, one of the top creative directors for the agency, took charge of the project. Two years before, Mr. Curtis had come up with an idea for an ad while working on a different campaign. He thought the idea was perfect for Coke. By now, you’ve probably seen the ad.Titled â€Å"It’s mine†, the spot is set at Macy’s Thanksgiving Day Parade in New York City, a parade famous for its blimp-sized balloons marched through the Central Park area on long tethers. The Coke ad focuses on two particular characters, Stewie Griffin from Fox network’s comedy television show Family Guy and the classic cartoon character Underdog. Both balloons sidle up to a huge Coke balloon. The two characters begin fighting over the coke, bouncing around in a kind of slow-motio n ballet against the New York skyline, bumping up against buildings.As the scuffle progresses above the streets, moving higher and higher, New Yorkers look on from hot dog stands, cabs, and even inside buildings. At the story’s climactic moment, a giant balloon depicting the cartoon character Charlie Brown emerges from nowhere, swooping and claiming a giant Coke, leaving Stewie and Underdog empty-handed. The spot cost Coca Cola $ 2. 3 million to make and more than double that to air. It was also the most difficult ad that Mr. Curtis had ever produced. For starters, he encountered mounds of red tape in negotiating the rights to use the well-known cartoon characters in the ad.Choreographic and shooting footages of giant balloons in one of the world’s biggest cities brought its own set of challenges. At one point, bad weather forced the project indoors and all the way across the country to the Paramount Studios on the West Coast. The post-shoot animation was considered ye t a third shoot for the ad. It all added up to four months of production and postproduction. When asked about the challenge of simultaneously reaching consumers of all ages with an advertisement, Mr. Curtis responded, â€Å"A good story appeals to everyone.And a story that is well told appeals to young and old. Certainly, there are times where we want to skew a message younger, but for this spot that wasn’t part of thinking. † Pio Schunker, Coca Cola’s head of creative excellence, added, â€Å"We are at our best when we speak to universal values that appeal to everyone rather than try and skew it to specific segments. † According to Mr. Schunker, the universal value referred to here was that â€Å"Good really wins in the end†, a point that he thought was made strongly with the contrast of Charlie Brown over a character like Stewie.In fact, Curtis originally pitched the ad with an ending that had the Coke bottle getting punctured on a flagpole and n either balloon getting it. But Coca Cola wanted something that was emotionally more positive, something that expressed optimism. â€Å"I felt it was such a downer of an ending to have these characters chase the Coke and not get it,† stated Mr. Schunker. It was Curtis’s 12 year old son, Will, who gave him the idea for what became the ending when he said, â€Å"Why can’t another balloon get it? † For Hal Curtis, the next logical step was Charlie Brown.Everyone was happy with the end result. Both Coca Cola and Wieden + Kennedy felt that the ad communicated the desired message perfectly while bringing out the kind of warm emotions that had emanated from Coca Cola ads for decades. The hunches of these ad veterans proved correct. The day after the game, Coke’s balloon ad had 350 blog posts, while Pepsi’s ads had only 250. A week after that, the â€Å"It’s Mine† ad was the most talked about ad online. SuperBowl-Ads. com had it rated a s the top ad of the dozens that aired on the 2008 gridiron matchup.And later in the year, the spot won a Silver Lion at the Cannes Lions festival, the most prestigious award event in the industry. There is no doubt that the â€Å"It’s Mine† ad achieved more buzz and more size than Coca Cola’s ads in recent history. But that’s only a first step to advertising success. In the end, the only result that really matters is whether or not the ad has the intended effect on consumers. Although the impact of Coca Cola’s â€Å"it’s Mine† ad or its history of other outstanding ads on actual beverage sales may never be known, one broader conclusion is clear.Every year, Interbrand publishes the premier ranking of global brands based on monetary value. And every year since Interbrand began publishing the list in 2001, Coca Cola has held the top spot. At $ 65 billion, Coca Cola is the world’s most valuable brand. Thus, it’s pretty easy to make the connection between Coca Cola’s brand value and more than 100 years of stellar advertising. Questions for Discussions 1. Consider Coca Cola’s advertising throughout its history. Identify as many commonalities as possible for its various ads and campaigns. (For a list of Coca Cola slogans over the years, check out http://en. ikipedia. org/wiki/Coca-Cola_slogans) 2. Analyze the â€Å"It’s Mine† ad based on the process of creating an advertising message. 3. Discuss issues of selecting advertising media for the â€Å"It’s Mine† ad. How might this process differ from that of other Coca Cola’s campaigns? From another campaigns for other companies? 4. Based on the information given in this case, how might Coca Cola measure the effectiveness of the â€Å"It’s Mine† ad? What else might Coca Cola want to measure? ———————– Coca Cola: Another Advertising Hit Famous c artoon: Underdog Stewie Griffin from Family Guy Charlie Brown

1980 African American Education Essay

*In 1988, the enrollment of black men declined, while it increased for women. There were 179,000 black women in college, then black men. Percentage of highs school graduates going to college 1960-1970: Males exceeded women 1980’s: women overtake men and never lost the lead Popular concentration in education in the 1980’s 1981: business and management were the most popular of all black bachelor’s degree recipients. 13,325 blacks earned a bachelor’s degree in business and management (40% earned in historically black colleges). See more: Old Age Problem essay The Black and White Gap â€Å"The average scores of black students have remained well below those of whites, and at age 17, the reading achievement of black students was lower last year than it was in 1988Ââ€"a depressing reversal of the gains made over the previous two decades,† Michael T. Nettles, the vice chairman of the National Assessment Governing Board, said at a press conference held here late last month to release the results. The independent panel oversees National Assessment of Educational Progress (NAEP). In just about every age group and in every subject, the test-score gap between white and African-American students has grown since 1986, reversing a trend in which the discrepancies decreased from the time the exams were first given in 1969, 1971, and 1973. Since the mid-1980s, gaps in several subjects and age groups have grown by statistically significant amounts. Resegregation occurring again â€Å"Studies finds the causes for resegregation stemming from a number of social and political factors: a series of court rulings beginning in the late 1980s that reversed many of the desegregation orders, the growing isolation of whites in suburban schools, and the increasing segregation of blacks and Hispanics in suburban schools.† Study suggest that students do better with same race teachers. Both black and white children score higher on mathematics and reading tests when their teachers are the same race as they are, a study of 6,000 Tennessee schoolchildren suggests. 1980 African American Education Essay Percentage of highs school graduates going to college 1960-1970: Males exceeded women 1980’s: women overtake men and never lost the lead Popular concentration in education in the 1980’s 1981: business and management were the most popular of all black bachelor’s degree recipients. 13,325 blacks earned a bachelor’s degree in business and management (40% earned in historically black colleges). The Black and White Gap â€Å"The average scores of black students have remained well below those of whites, and at age 17, the reading achievement of black students was lower last year than it was in 1988Ââ€"a depressing reversal of the gains made over the previous two decades,† Michael T. Nettles, the vice chairman of the National Assessment Governing Board, said at a press conference held here late last month to release the results. The independent panel oversees National Assessment of Educational Progress (NAEP). See more:  Unemployment – problems and solutions essay   In just about every age group and in every subject, the test-score gap between white and African-American students has grown since 1986, reversing a trend in which the discrepancies decreased from the time the exams were first given in 1969, 1971, and 1973. Since the mid-1980s, gaps in several subjects and age groups have grown by statistically significant amounts. Resegregation occurring again. â€Å"Studies finds the causes for resegregation stemming from a number of social and political factors: a series of court rulings beginning in the late 1980s that reversed many of the desegregation orders, the growing isolation of whites in suburban schools, and the increasing segregation of blacks and Hispanics in suburban schools.† Study suggest that students do better with same race teachers. Both black and white children score higher on mathematics and reading tests when their teachers are the same race as they are, a study of 6,000 Tennessee schoolchildren suggests.

I Have a Dream Essay

Martin Luther King Jr. was born in Atlanta, Georgia on January 15th 1929. He was a pastor, activist and the prominent leader in the African American civil rights movement and is often presented as a heroic leader in the history of modern American liberalism. He is most famous for his speech called â€Å"I have a dream†. It is about not being segregated or discriminated against and to have equal rights between white and black people. It is now recognized as one of the greatest speeches in history. Martin Luther King used a number of rhetorical devices in his speech. The main rhetorical device used throughout the speech is repetition and parallelism. In each paragraph he repeats different sentences to emphasize what he is saying. He repeats phrases such as ‘one hundred years later’, ‘we can never be satisfied’, ‘I have a dream’ and ‘now is the time’ to make the listener remember the parts he wants to emphasize. It is effective because the people are anticipating it so then they can join in. Also later on in life people will look back at the speeches and remember it for certain phrases because of the repetition. Martin Luther King also uses inclusive pronouns in his speech, for example we, our and addressing the audience as brothers and sisters. ‘The sons of former slaves and the sons of former slave owners will be able to sit down together at the table of brotherhood.† He makes the audience feel as though it is there duty as well to overcome the discrimination and try and make all the southern states of America united and equal. He also makes the audience feel like it is their dream too and not just his. Martin Luther used different parts of the English language to enhance the meaning of his speech and bring out the details. The different rhetorical devices, allusions to historic documents, and metaphors seemed to have brought about the emotions that King was trying to arouse in his listeners. This helped him influence his listeners towards wanting equality for all and changing what was happening in the present so they didn’t repeat things in the past.

The Function of the Art and Design Essay Example | Topics and Well Written Essays - 3000 words - 1

The Function of the Art and Design - Essay Example This includes differences in the design, function and mechanics that are related to the artwork. This paper will examine the ways in which the concept of art can alter, specifically which is based on the perspective of the spectator in relation to the elements used to create the designs. To determine the way in which spectators are able to define objectification, as well as perspectives, different artwork was slightly altered. This consisted of a chair that had one leg cut off, a second chair which had nails driven into it and a chair that was made from corrugated cardboard. The main approach was to determine how each of these objects could become a piece of art through the object and design that was used. More importantly, there was a specific understanding of how this would relate to the spectators viewpoints and how they would relate to the design which was completed by each of the chairs. The end result was called â€Å"hierarchical comfort,† which worked as a means to show how the concept of art related directly to the potential functional differences and took the concept of the objects and turned it into a philosophical approach. Using this main concept then allowed those who were looking at the artwork to be pushed into different perspectives based on their own experiences. The concept of changing the meaning of the object through function was based on creating differences through the emotions and functions which spectators would have as a response. The design consisted of objects of the chairs as well as objects that changed the function of the chair, such as nails, cardboard or the leg which was cut off. This was done specifically to build the hierarchy of the chairs and to create a specific response from those that were looking at the design.